The regal tradition of Vivienne Westwood meets men’s fashion

The latest collection of designer clothes for men from British maison Vivienne Westwood is a perfect synthesis of fashion (by definition current and modern) and tradition. A tradition that the brand founded by the iconic designer doesn’t hide. In fact, tradition is the common thread running through hundreds of pieces to choose from for your wardrobe. 

It would be dull, tired and lazy to label it simply as punk tradition, or to lean on the easy clichés of anarchy that have always been used to frame Vivienne’s collections.

In the designer pieces created for men there is, in fact, order (which doesn’t automatically mean symmetry), clear and well-formed ideas, and the result of a long process of refinement.

This doesn’t mean there is any lack of the themes, details, fabrics and cuts that have made Vivienne Westwood and her pieces iconic both for men’s and women’s fashion. 

Quite the opposite: all the themes are there, but not as if they were hanging in a museum. They are the living base used to pin down ideas in garments that – let’s not pretend otherwise – we genuinely liked.

Checks, classic cuts reworked into elegant asymmetries, avant-garde fabrics grafted onto the history of traditional menswear textiles, as well as room for the two great pillars of men’s style from the British Isles: the polo shirt and the kilt.

There is no shortage of tributes to the T-shirt either – with prints featuring the iconic orb – as well as raglan sweatshirts for those who want comfort without giving up on elegance.

And when it comes to outerwear, the balance between tradition and distinction is just as clear: aggressive denim washes stand alongside more classic Donkey Jacket cuts, to be finished off with cardigans that feel like they’ve walked out of a golf club – yet still in that unmistakable Vivienne Westwood key.

Innovating, in 100 fashion items

We haven’t exactly been gentle, recently, with the fashion world, which for 2025/26 has once again been marked by laziness on both catwalks and in shop windows. From the recycling of old designs dictated more by spreadsheets than by any passion for clothing, to the endless rehashing of the same old themes, the general state of the sector is far from its finest hour.

Not so for Vivienne’s men’s designer collection: it draws freely from past icons, which become a canvas on which to paint thoroughly modern ideas.

And it’s all captured not in a token capsule, but in a line-up of almost 100 pieces you can use to build your wardrobe for the season.

Vivienne Westwood’s legacy lives on in her brand

When brands become part of fashion history, the risk of turning them into museums (which only attract latecomers) is high. Even on this specific point, Vivienne Westwood has managed to stand apart.

The magnificent soul of British fashion – for both men and women – not only lives on, it is interpreted with real mastery in the pieces of this latest collection.

Our advice is to let yourself be drawn in by the collection: scroll through it, pick pieces that pull you out of your comfort zone. Because there is far more here than the boring reviews you’ll have seen around. There is Vivienne’s soul – and we can wear it, every day.